Collaborative Design Research
WORKSHOP
PUBLIC WORKSHOPS
Anybody can sign up!
IN-HOUSE WORKSHOPS
A private workshop for your company or organization!
These are some wild times! Most organizations are doing at least some research. And yet so many decisions are still based on personal opinion, groupthink, and wishful thinking while insights from studies pile up (and good people get let go) because knowing things about the real world feels…optional?
What do you do when you want to make sure you're communicating effectively and building the right thing, while facing pressure to take shortcuts. You don't try to make your case with data to change minds. That doesn't work.
It doesn't matter how much data you have, if you're asking—or being asked—the wrong questions and rushing ideas into production instead of participating in functional collaboration to gain real understanding.
You can help your team make better-informed decisions faster, if you start from the right principles.
"Erika’s workshop is a must. She addresses how to reconcile the tensions between delivering for speed and value, and how the research process can be in service of this. Our team of designers and product managers left inspired, empowered, and best of all, aligned.”
—Courtney Sandberg
Director of Product Design Enablement
Sprout Social
You’ll learn how to:
Approach design research in challenging and chaotic times
Identify what you really need to know
Formulate and prioritize your questions to decrease risk and increase your chance of success
Choose research methods, activities, and tools based on your goals, timeframe, and budget
Collaborate across disciplines
Convince stakeholders of the value of learning, and making decisions based on evidence, not anecdotes
Use qualitative and quantitative data together
Think as a team to get the best insights
Digest, report, and share what you’ve learned so that your hard work doesn’t go to waste
Cultivate practical curiosity and continuous learning throughout your company
This workshop will give you a strong conceptual foundation that will improve your approach to any specific situation. We'll explore how to select the most effective methods to get the insights you need and avoid research theater.
This is an interactive, participatory session with a limited group size.
The event happens in Zoom.
Who it’s for
Anyone who participates in the design and development of any type of product, service, or communication will benefit. This includes non-profit organizations! Designer, developer, writer, product manager, researcher, founder—whatever your role you'll learn how to fit more reality into your work.
If you're an independent consultant or freelancer, you'll learn how to get your colleagues and clients to understand the value of asking the right questions. For a taste of what we'll cover see A Design Research Framework.
How it works
This is an interactive, participatory session with a limited group size.
The event happens in Zoom.
About Erika Hall
Erika Hall is the co-founder of Mule Design Studio and the author of Just Enough Research and Conversational Design. She has a lot of stories.